Descripción de la Plaza/nWe are looking for a Marketing Technologist for our Fabric and Home Care team!
Marketing Technologists at P&G are part strategist, part creative director, part technology leader, and part teacher. As a Direct-to-Consumer Marketing Technologist, you will be responsible for the technology, marketing, analytics, operations, and business model thought leadership for a growing online business. You will be the change agent working within marketing, IT, and across the company to create an advantage for your online businesses. On a day-to-day basis you can expect to:
Develop and implement your digital media strategy to acquire customers for your growing business.
Deploy a direct marketing campaign across Facebook, Google, Pinterest, Snapchat, and more.
Manage the budget, promotional plan, product assortment, and pricing strategy to build a profitable business.
Identify emerging platforms for digital investment.
Collaborate with in-house and external designers to develop ads and web pages for your products.
Deliver real time insights and business transformation opportunities based on data and analytics.
Lead and communicate effectively.
Build a single unifying view that enables us to put end-consumers at the center of our programs and engage them seamlessly across all touch points.
Set a technology vision for marketing in a digital world. Champion greater experimentation and more-agile management of new capabilities by being externally in touch with industry trends.
Qualifications:
·A BS or MS/MBA in Business/Management Information Systems, Business Analytics, Data Science, Operations Research or Statistics, Computer/Systems/Industrial Engineering, Computer Science, STEM Path to MBA,
·Marketing (with Strong Record or Coursework in Analytics and Digital Systems).
·2 to 3+ years of relevant marketing and technology experience
·Solid experience in Digital; eCommerce Domain Knowledge Digital; eCommerce Platform Expertise (Internal, External, or Innovation) Analytics Tools Data Training on Key Roles (Data Science, Data Steward) Cyber-Security, iRisk, Governance Hands on Keyboard (e.g. search, programming, etc) – practitioners of technology vs. managers of technology
·Experience working on a Direct to Consumer or eCommerce business. This includes understanding how to acquire consumers, predict the Lifetime Value (LTV) of a consumer, make marketing choices, and manage a business end-to-end. Experience managing a Big-Commerce or Shopify store is a plus.
·Experience managing a budget to grow a business. Solid sense of accountability and ownership over business results.
·Experience with using data to realize value for a business and gather insights about your consumers.
·Strong verbal and written communication skills, with the ability to use storytelling to influence decisions.
·Strong collaborator and leader with vision.
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